Reaction against oversaturation

Photograms

<cog-ni-tive dis-onance> vocabulrary of subjective reality, first issue

Of the refusal to refuse being real

Black&white photograms series

Cognitive dissonance is

A collaboration by Kalina Terzieva and Raina Vlaskovska

Reaction against oversaturation of the consumer market

Process of creating images no thanks to cutting edge technology

Reflection against a devaluating value system and “common reality”
perception by the so called “middle class”

The old not nostalgic and outdated, but in the sense of
irretrievable loss of cause-effect connections which are a
natural development process, today blurred in variety and likeness
to the similar.

Organic matter of photographic emmulsion, irreplaceable by no
contemporary digital matrix or software.

Theme for the project is “fast” consumption, depreciating values,
commercialization, dissapearance of detail, oversaturation with copies
of copies

Cognitive Dissonance

web: cogdissonance.org

PHOTOGRAMS

Photograms are images outside “normal” perception context. Their detailed
projections and reflections. Photographic imagery registered onto
lightsensetive material as graphic imprint.

Impossible to repeat.

They are urgent need for difference in pretence of colour , replete
with means of expression, breathing in kitch and unfun colour pictures.

Photograms are a semi-predictable uncertain result in time of
mass photography, revealing ready, clear and ideal imagery before
it is “created” or rather “produced”

We value the classical process before overproduction for moments
of one-time use only.

We use the sensory of this material and the qualities of time.

Cognitive Dissonance is an exhibition of photograms;

from 18th feb till 11th march

Opening on 18.02.2011 at 18:30 PM – gallery Industrialna 11

Sofia| Industrialna 11 str.